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What data science taught me about design research

  • ZenDesk 67 Queen Street Melbourne, Victoria, 3000 Australia (map)

About the talk

Design Researchers rarely work in isolation, more and more we work alongside Data Scientists or Analysts toward the same goal.

At it’s best the relationship is collaborative, uses qualitative and quantitative methods and gains the insights that shape the user experience.

At worst the relationship becomes strained constantly arguing over the validity of each others methods.

So what happens when a Data Scientist in-training goes rogue and becomes a Design Researcher?

Cluny McCullagh, UX Researcher at Culture Amp, will share her experience veering away from Data Science into Design Research in the pursuit of understanding people.

You’ll hear about the missteps, methods and insights that Cluny discovered along the way to building her robust research practice.

About Cluny McCullagh

Cluny is a UX Researcher at Culture Amp. Prior to this she was the researcher at Intrepid Group.

A current Data Science Masters candidate at Monash University. She previously a worked in market research for the likes of Roy Morgan, Gallup and Wallis Group.

A former fashion designer and trend forecaster, Cluny has had a formative journey to her current discipline of Design Research.

When she’s not deep in open coding or practicing R, you’ll find her restoring vintage furniture and trying to make her cat Instagram famous.

Code of Conduct

UX Gatherings is dedicated to harassment-free event experiences for everyone. To attend an event you must follow our Code of Conduct.

Acknowledgement of Country

UX Gatherings acknowledges that we meet in Narrm on the lands of the Wurundjeri and Boonwurrung people of the Kulin Nation and pay our respects to elders past, present and emerging.

Venue Details

This month UX Gatherings is hosted at ZenDesk.
The venue is accessible for mobility devices.

Earlier Event: 30 October
Design Principles That Stick